Wednesday, July 15, 2009

Persona and Scenario: Karamchand the Clothes-Mender


Karamchand wakes up one morning in his two roomed house.

His carefully chosen corner is well dusted – and his wife has kept his slippers beside his bed in exactly the way he wants them to be: one straight, one at a slight angle from the other.

He shuffles up straight and smiles across the room at his daughter, who blinks up at him with sleepy unseeing eyes. It is a holiday for her today.

He walks into the other room – his wife has kept a plate stacked with dry paranthas by the closed window.

His wife has gone off to work. She is a manicurist. She moves from house to house, knock-knocking on people’s doors. She earns more than he does.

He remembers seeing her for the first time. A parrot green polka dotted saree and a pair of catlike green eyes that looked – for the first time – not through him – but at him. Sitting there in Pasha’s bedding and mattress shop where he had been working ever since he had first arrived in Yelahanka from far away Kadappa in Andhra Pradesh, both skilled and ignorant– at the back in a dark corner, faded into the shadows, and working away with his quick needle, he had fallen in love for the first time.

Karamchand slips out the third parantha from the top of the stack and places it on his spotless plate. The third parantha is always the exact warmth he wants it to be.

He remembers when he was a child of nine – and ran away from home with forty rupees borrowed from beneath the new mattress his eldest brother had made. Forty rupees and his nimble fingers. He was the seventh and the youngest child of a family of mattress sellers. And he was fading every day into invisibility.

Back then the third parathas always went to one of his older brothers. And the last soggy one would be left for him.

He washes his plate – and the atta off his small intelligent fingers.

Then he slips on his grey kurta – which immediately fades into invisibility as it touches his brown skin, picks up his little rusty tin which holds his large shiny needle and his innumerable coloured threads and his bundle of clothes that are due today – and walks out into the street.

He does not need to look at the small mirror that hangs behind his front door. That is his wife’s – and he can’t see himself in it anyway.

No one sees him as he hops onto a 401 to New Town. No one sees him as he walks to his favourite spot – a dark corner up a tiny little dead end off Market Road. No one sees him as he arranges his things neatly around him – everything in its proper place – and sits down. No one can – he is invisible.

Only his large needle shines as he brings it out of its box – flashing with a tail of brilliant red thread – as he mends the shirt the little girl in pigtails gave him yesterday.

She’ll come along soon with ten rupees, one fourth of what he ran away with all those years ago. And he’ll make the first earnings of his day.

A large cat peeps at him from a window nearby. He finds it difficult to ignore it. He doesn’t really know why.

There she is now – just on time; she wouldn’t have seen him if she hadn’t known where to look. Like all the passers-by who can’t see him as they stride by. He is invisible, after all.

But she spots his needle first, large and bright, snipping in and out of the shirt once more before descending on it one last time with a final large knot of farewell.

And then his face merges into visibility with the power of her attention, his large smile that is always on his lips.

The girl had not needed to be brought to him – one of very few. She had spotted his needle that first day all by herself – and fascinated – come closer and made him visible. She’d been one of his frequenters ever since.

She has brought a friend with her again – who has brought him more work. The friend can’t see him yet – he is still invisible to her.

But as his bright needle catches her attention as well – both of them can see him now, him, his needles, his tin box and his wide smile.

She does not speak his language. The pigtailed girl is translating for her now. But she won’t have to for long. He is good with languages. He has already picked up two words from that last sentence. ‘Poysha’ and ‘rong’.

As he works he thinks – maybe if he doesn’t have too much to carry back, he’ll walk home today. He likes walking. On his sturdy little legs that carry his short frame along.

It is evening now. His corner has become too dark to sit in any longer. His wife must be home by now. Maybe he should get her some yellow bangles from Harish at the push-cart near the bus stop. Yellow to match her new polka dotted saree. Her packed parantha had been especially good today. And he isn’t planning on taking the bus.

The wind is cool under soft red clouds. He’d have to remember his broad umbrella tomorrow. It looks like rain.

Iterations for persona:

Things we decided to look at the following areas:

->strategy

->food, only bread earner?

->skill

->nature/character

->stationary or mobile business?

->what kind of family life does he/she have?

->languages? picks up language fast? which languages?

->wife/husband? kids?

->live with parents?

->where does he/she stay?

-yelahanka

-old town

-doddballapur

-chikballapur


Vendors:

Karamchand:

->He likes walking

->He is very choosy

->You ll forever see him smiling

->He is very good with languages

->Shoe polish

->He hates cats

->45 years old

->He has a stubble

->His complexion is dark

->He is the shortest member of his family

->He is invisible

->By profession he is a mender of old clothes

->His corner is really dark but his needle is a big and shiny, so if your observant you ll see it working.

->He goes to another area to work from where he lives.



Harish:

->Has rough hands

->Mulcular

->Keeps Walking

->Wants to wear white all the time but white doesn't stay white and becomes grey.

->He can lure customers with his conversation skills

->He has a cart, he selects stuff he finds randomly on his way and sells it.

->He is very good with selecting sellable stuff.

->His cart is also grey, only his stuff on the cart is colored.






Sonia:

->She wears a yellow and parrot green polka dot saree

->Always carries a glass of hot water

->She keeps knocking on people's doors, moves around from house to house doing her work.

->She gives people manicures

->Has a fringe and wares ONLY Jabas(Hibiscus) in her hair.

->She has cat like eyes

->But no one knows what the glass of hot water is for.


Customers:

Manmohan:

->He wears rose tinted glasses

->He wears pink: shoes and umbrella, he also wishes everything could be pink.

->He is from Jaipur

->He wants to open a pink color pg for girls

->He is looking for a place which has basic commodities available close-by.

->He wants pink mattresses for the pg and the food to be cooked on charcoal.


Shue Bhenji:

->Her complexion is dark

->She has a very bad color sense

->She spends a lot of money

->She likes shiny(Jhatak) colors.

->She's a student in Seshadripuram College

->She also spends a lot of money in the parlor

->She lives in Narayanpura

->She has a fetish for shoes


Validation

I had thought of enhancements for Pasha's mattress and pillow shop. The idea that I thought of implementing is using chalkboards to write the price of the beds and hang them in his shop so people can see it from far and get attracted to his shop.
When I went there to validate my idea I got to know that he had shut his shop for a few days and gone to the village.



I then decided to use this idea on a another bed seller. I went to a bed seller near Tata Indicom on Market Road Yellahanka New Town and asked him if he would like to have the chalk board with his price and bed description written on it. He said he wouldn't mind trying it because it wouldn't do him any harm for sure, but he wasn't too sure if it would work. He made me write the description and price and he got it hung in front of me and asked me if it was ok the way he hung it. He was very happy with the way it looked and was rather pleased to let me take pictures of it. When I was around that area I saw people stop to look at it but I didn't see anyone go into the shop, it caught peoples attention but then again a bed is not something ypu would bye often.




Tuesday, July 14, 2009

Visual representation of data

Sales analysis for one year of Pasha the mattress and pillow seller:




The pillow shows his total earning in one year.
The thickness of the strips differ with the amount of time.
Red is for good sales
Orange is for ok sales
Yellow is for poor sales

Monday, July 13, 2009

Business Enhancement ideas for Pasha the mattress and pillow sellerhoard

1. He can put a bed on display with pillows and a mattress so the customers can test the mattress and pillow before they buy it. This helps the customer to check if the mattress is soft/hard according to their liking. This ensures customer satisfaction and builds up goodwill among his customers.

2. He doesn't have his prices written anywhere in the shop and the price of the mattress and pillows differ based on the quality of t product, but as a customer you wouldn't know this by just looking at the beds. He should write his prices on small black boards and display them in his shop in such a way that people can see it from a distance. His prices are so low that it would attract customers to come and have a look and it would also tell the customer the price. He can attend to more customers at one point of time using this method. He can also erase the price written on the board and change it as and when he needs to.





3. He should have a different price for the hostels where he is selling in bulk. He should have a package for them where he gives them a discount for buying in bulk and also delivers it to the hostel. Delivering it to the hostel wont be difficult for him because he is situated at the end of the market road where the new hostels are all coming up.

4. He should put up a nice hoarding with his shop name outside his shop at a lower height such that it is visible to all the people walking by. He needs to do major ad campaigning. He should put up posters with the hostel schemes written on it in the areas where the hostels are coming up, this would make them aware of him being close to them. He would benefit from this greatly because these people would buy big number in one go.

5. He should use a nicer looking material to make his beds as this would reduce the cost of bed sheets for the customer. He could sell these beds at slightly higher price because of the better material. he should use a material which is easy to clean and doesn't absorb moisture but at the same time looks very nice. He could also sell bed-sheets because when people in the hostels buy mattresses they would generally need new bedcovers also.


6. He has two employees who sit there and do nothing. He could probably let go of one of the workers or open another shop in a close by area and make him sit there. In this shop that employee is an unnecessary cost. He can easily manage with just one person to help him. If he opens one more shop it would increase his income in the long run even though he would have to put in some extra money in the beginning.

Thursday, July 9, 2009

Nirmala, Owner of Nethra Herbal Beauty Parlour:


TOOLS

She has various professional instruments which she buys from Avenue Road.

These include implements like combs and scissors as well as machines like the hair-dryer.

Her experience and her skillful hands are her most important tool.



MATERIALS

She keeps stock of shampoos, conditioners, creams, nail-polish, etc.

CONSUMPTION

Her business consumes cosmetics.

Electricity is also consumed by the parlour.

The parlour business requires a lot of water.

Monetary consumption is also, of course, important.






SKILL

Her very specific trade skills were learnt in a beautician’s degree course in Doddaballapur.

Her two years’ experience at Cinderella Parlour at Dairy Cross also honed her skills and helped her start her business – she could easily find out what she needed and where to get it.

ECOLOGY

Her trade benefits the cosmetics industry.

She also had to spend money on hair-dryers and furniture.

She spent money on the poster outside her parlour.

She has to pay her electricity bills as also rent for the single-room.

She earns her money from women and girls living in Yelahanka New Town, near her parlour.

STRATEGY

Her strategy is her location. She carefully planned that her Beauty Parlour should be in such a stretch of Market Road where there are no other parlours – as most are concentrated either near Dairy Cross, or on the Reliance Fresh Road that branches off Market Road.

She asks her customers to inform their friends and acquaintances of the existence of her parlour.

She likes to talk to her customers and is very friendly.

Her prices are marginally lower than older businesses.

SPACE

Her one-roomed parlour on the first floor of a building on Market Road, behind a large poster that sports a smiling Aishwaria Rai.

GEOGRAPHY

Her shop is located on Market Road, the busiest Road in Yelahanka New Town.

She carefully planned that her Beauty Parlour should be in such a stretch of Market Road where there are no other parlours – as most are concentrated either near Dairy Cross, or on the Reliance Fresh Road that branches off Market Road.

EARNINGS

She is not the only earning member of her family.

Her husband has a saree business.

Her business makes her independent.

She just started her business so she hasn’t made much earning as of yet.

PEOPLE

Her target customers are women and girls who fall in or above a certain income group.

MONEY

A large amount of capital was needed to set up her shop which she invested from her saved earnings with some help from her husband.

Her assets include furniture and machines.

LIVING

Nirmala lives in Doddaballapur from where she passed out with a beautician’s degree two years ago and came to work in Cinderella Parlour, Dairy Cross. After two years’ experience she decided she was confident enough to go independent with her own business.

She has a small daughter who she leaves with her mother(who lives near her) when she comes to work. She leaves for home at 9 but recently has left at 7 – 7.30 because of the power-cuts.

Her husband is in the saree business, which apparently is a very common thing in Doddaballapur.


CUSTOMERS

She started her business 15 days ago, during which time she has had only two customers besides us, one of which told her she’d come later.

She says business is slow now in the Ashad Season, but next season of Shravan, a season of festivity she expects to have more customers.

Her parlour is the closest to our PG and therefore will attract a lot of Srishti students.

OUR EXPERIENCE TALKING TO HER

We went to her initially to ask her prices, as potential customers in the future as we lived very close. Then Shubhangi asked for a head bath during which she talked to us as a friend as told us about herself as we told her about ourselves.

She just began so she is still ill-equipped and not prepared – having to boil water and pull out instruments and equipment one by one from here and there.


Baadshah, Street Vendor:

“Only people who can earn can stay in Bangalore: everything is expensive here – even daal chawal.”

TOOLS

His covered push-cart carries his goods around Yelahanka.

He hangs a couple of items on hangers to advertise the kind of goods he sells.

MATERIALS

He sells ready-made goods bought wholesale from City Market.

His goods include items of clothing for various age-groups.

CONSUMPTION

His trade requires only monetary consumption.

He spends part of his profits on replenishing his stock of goods.

And a very small amount on the maintenance of his push-cart.

Time and energy is also consumed on his walking around Yelahanka looking for potential customers.

SKILL

His trade skills include stamina, as he needs to keep at it in all kinds of weather.

He knows Hindi and Kannada to be able to communicate with a wider group of people.

ECOLOGY

His business provides an income to wholesale businesses in City Market.

His income comes in small amounts from the pockets of people attracted by his stock and is spent on his family and his children’s education.

STRATEGY

He personally travels to City Market to buy goods in bulk at wholesale prices.

He buys things he thinks he will sell although his judgement of the market demand is not very good.

His strategy consists of roaming around with his push-cart waiting for customers to spot him and come to him.

His strategy does not work very well as he does not get a lot of customers.

For example, he stopped for sometime very near a larger clothes sale – which made his slightly higher priced business redundant.

He speaks to his customers in their own language.


SPACE

His space is the road. He roams around with his push-cart, traveling down busy roads.

GEOGRAPHY

He carries out his trade only in the streets of Yelahanka – New Town and Old Town and adjoining areas. He trades on foot and push-cart and hence does not travel very far except when he goes to City Market every Sunday.

EARNINGS

He earns barely enough to feed his family and pay for the education of both his children. He also has to use part of his profits to replenish his stock.

PEOPLE

He caters to people looking for everyday wear or handkerchiefs.

The number of customers he gets is very small and hardly anything sells.

MONEY

He started off with goods worth an approximate amount of 5000 rupees which included credit from the wholesalers.

He worked off his debts over the first five years but he doesn’t sell a lot of things which results in him having to price his goods higher.

He says he has hardly any income and prices have gone up, making it difficult for him to make both ends meet.

LIVING

Baadshah comes from Chikballapur where he worked as a farmer but did not earn enough money because there was no rain and nothing grew. He moved to Old Yelahanka 11 years ago and lives with his wife and two children, who are both in school. He says he barely earns enough to sustain his family and keeps going only to be able to offer his children a better life than his.

BUYERS

He has hardly any customers – if people are attracted by his ware come and buy – but these people are few.

OUR EXPERIENCE TALKING TO HIM

We talked to him as researchers interested in his business and the problems he faces. He was very forthcoming about his story – especially his grievances. What came across when we talked to him was the hardships he faced. He mentioned how his feet ache – and how the prices were going up.


Pasha, Mattress and pillow Seller:


“The only thing that kept me here back then was Bangalore’s weather”

TOOLS

His needle and thread stitches his covers together.

His sewing machine makes the above work faster.

A certain machine helps to make the cotton less coarse and usable.

MATERIALS

Bulk of the material he used was cotton which is filled into the beds and pillows.

Cloth was used to encase the cotton.

Thread was used to sew the cloth together.

He gets all his materials from the same supplier in Tamil Nadu with whom he has a life long contract.

CONSUMPTION

His trade requires monetary consumption.

He spends part of his profits on periodically restocking his material.

He has employees who sit in the store with him.

He also uses a lot of factory made cloth and thread.

His business consumes harvested cotton.

SKILL

He is very fast with the needle and thread.

Using the machines is another skill that is very necessary in their trade.

He speaks three languages: Kannada, Hindi and Telegu, although he learnt how to speak Kannada and Hindi only after coming here.

ECOLOGY

His business benefits the cotton industry and farmers. It was benefited the transported industry. It would also provide an income for the employees who were very highly skilled at their work. Residents of Yelahanka are his main source of income. The fact that Yelahanka has a lot of pgs and hostels benefits him a great deal.

STRATEGY

His location was strategically planned so he would be the closest mattress seller to the area where new paying guests are coming up.



SPACE

He has a large one room store where he stores his material creates his products and sells them.

His wares also spill onto the pavement in racks.

GEOGRAPHY

His shop is located on Market Road, the busiest street in Yelahanka New Town.

EARNINGS

His earns substantial amounts of money from each customer he gets although he gets very few customers.

He sells his mattresses at a few hundred rupees according to their sizes – sometimes earns in two or three thousands from the same customer.

He has even earned up to 5000 rupees from a single customer.

He supports his wife and two children including his eldest child’s education.

Also a part of his earnings circulates to buy more materials, pay his employees and maintain his machines.

PEOPLE

His customers are people who live in Yelahanka New Town and close by or have just moved there.

MONEY

He had rented his shop and bought his tools and materials using a loan five years ago when he had first come to Yelahanka.

He had problems adjusting to the locality and the trade initially and the only thing he preferred about Bangalore as his business site was the weather.

He earned enough to pay off his debts within three years.

LIVING

He comes from Kadappa District in Andhra Pradesh where he had a similar business in mattresses and pillows and where his parents live.

That store had run for ten years after which he moved to Yelahanka because of his marriage to a girl who lives here.

His wife taught him Hindi which helped with his trade.

BUYERS

His customers are residents of Yelahanka – and he makes most of his money by selling mattresses to people who come to live in hostels and paying guests here.

He mentioned a boy who came from a hostel and bought mattresses for himself and his friends from him.

OUR EXPERIENCE TALKING TO HIM

We tried a different approach while talking to him. We explained straight out that we were college students doing field research and he was very friendly about it unlike some other shopkeepers we had talked to. He was very forthcoming with his story – laughing and talking with us and sharing grievances.

Mohammed Ismail, Charcoal Seller:


“I have three daughters – just like you.”

TOOLS

He sells in amounts measured in gunny bags or a measuring tin(which holds 15 rupees worth of charcoal)

His account book keeps track of his business.

His friendly nature and command over various languages betters your shopping experience.

MATERIALS

The charcoal he sells comes from different sources – from Andhra Pradesh and Tamil Nadu.

He has a permanent contract with certain charcoal suppliers who come deliver at his doorstep.

CONSUMPTION

His trade requires monetary consumption.

He spends part of his profits on periodically restocking his charcoal.

He has an employee who sits at one of his stores.

He has two stores – one where he lives in Yelahanka Old Town and a relatively newer one in New Town. The rent to the new store is also part of his business consumption.

Gunny bags are used for storage.

SKILL

His trade skills include an almost intuitive grasp of measuring charcoal amounts.

Managing accounts is an important skill.

He speaks three languages: Kannada, Hindi and English although to speak to his customers he needs to use only Kannada, which, even though it isn’t his mother-tongue, he speaks fluently.

He has a unique ability of becoming friends with his clients – even if he’s met them for the first time – and this works wonders for his business.

ECOLOGY

His business provides an income for charcoal suppliers from various states.

Agents involved in transportation of the charcoal are also benefited.

He pays his employee who mans his old store.

Gunny bag manufacturers are benefited.

His income comes from laundries and people who use charcoal for cooking at home.

He spends money on his family and his children’s education.

STRATEGY

He has a monopoly in the area of Yelahanka New Town where he keeps shop.

He has a very close and trusted relationship with his customers – who are allowed to measure and take their charcoal for themselves.

He speaks to his customers in their own language.


SPACE

He has a shop where he lives, and one in a rented space some distance from his home. It is in the latter one that he sits all day.

All his charcoal is stored at the back of these shops – which are small one-roomed spaces.

GEOGRAPHY

His older shop is in Yelahanka Old Town, attached to his residence. His newer shop is in Yelahanka New Town, near the bus stop.


EARNINGS

He has a thriving business in charcoal although none of his children – three daughters and a son – are working in the charcoal business.

His two elder daughters are married, his third daughter is studying B.Com and his son came first in B.CA and is working in the new airport. His business pays enough to provide for his large family as well as pay for their higher education.

PEOPLE

He looks for potential customers who pass his shop and look in curiously.

Also his business depends on the word of mouth – his long-established customers who trust him spread word of his business to their acquaintances.

MONEY

He took a loan when he started his first charcoal store.

The store soon earned enough to pay off his debts and also set up a new store in another locality.

LIVING

When he began he was the only earning member of his family of three daughters, a son and his wife.

Two of his daughters are now married and his son topped in computer application degree and is now earning from a job in the airport. His third daughter is doing her Business Communication right now. He is very proud of being able to provide his kids with good quality education.

BUYERS

People from around the area come and buy charcoal from him for cooking purposes.

The laundry stores and ironing business are his main customers.


OUR EXPERIENCE TALKING TO HIM

He saw us looking in to the shop curiously and called us in, then he heard one of us say “hey, can we use this for that thing?” and then he replied “ yes why don’t you try it on my table”. He then gave us a hand full of charcoal free and told us to tell our friends to come to him whenever we needed charcoal. He told us that he couldn’t charge us for the little amount of charcoal we needed.

Salim Ulhaq, Street Vendor:


“If you talked to people around you would automatically pick up the language – that’s how I learnt Kannada.”

TOOLS

The things he has to sell are arranged neatly in blue plastic trays.

His mobile cart carries all his trays around Yelahanka.

His friendly nature and command over various languages betters your shopping experience.

MATERIALS

He sells ready-made goods bought wholesale from City Market.

His goods include colourful bangles, nail-polish, combs, plastic bowls, games, balls, etc.

CONSUMPTION

His trade requires only monetary consumption.

He spends part of his profits on replenishing his stock of goods.

And a very small amount on the maintenance of his push-cart.

Time and energy is also consumed on his walking around Yelahanka looking for potential customers.

SKILL

His trade skills include deft handling of his goods – especially his bangles.

He has great skill in learning languages and picked up Kannada within a year.

The way he talks to potential customers is one of his most important skills – he is able to not only “communicate” but also “talk” to people, sharing stories and experiences as they wait for their purchased goods to be carefully wrapped in newspaper and given to them.


ECOLOGY

His business provides an income to wholesale businesses in City Market.

His income comes in small amounts from the pockets of women and children attracted by his stock and is spent on his family and his daughter’s education.

He does not keep plastic bags – but wraps purchased goods in old newspaper.

STRATEGY

He personally travels to City Market to buy goods in bulk at wholesale prices.

He buys things he thinks he will sell and his eye for colour is impressive.

This strategy ensures a certain level of quality in the things he has to sell.

People are attracted by the spread of lovely colours on his push-cart.

Even when he stops for a meal – which was when we initially noticed his cart – he stops in strategic places like in front of schools and colleges(Sheshadripuram Public School) where children would be invited by his colourful ware.

He speaks to his customers in their own language.

SPACE

His space is the road. He roams around with his push-cart, travelling down busy roads. Streets near schools and colleges are his favourite haunts.

GEOGRAPHY

He carries out his trade only in the streets of Yelahanka – New Town and Old Town and adjoining areas. He trades on foot and push-cart and hence does not travel very far except when he goes to City Market twice a week.

EARNINGS

He earns enough to feed his family, pay for the education of his daughter as well as use part of his profits to replenish his stock.

PEOPLE

The colourful bindis, bangles and toys attract women and children to his push-cart.

MONEY

He started off with goods worth an approximate amount of 5000 rupees which included credit from the wholesalers.

He worked off his debts over the first two years and now the total worth of goods on his cart is 10,000 rupees.

He circulates a portion of his profits to replenish his stock.

LIVING

Salim comes from a small village in Andhra Pradesh where he worked as a fruit-seller and did not make enough money. He moved here 10 years ago to start his business. He lives with his wife and daughter in Yelahanka Old Town where his daughter Tabasum goes to school. He is the only earning member of his family and earns enough to be able to afford her higher education and says that his profession is a tedious one.

BUYERS

He gets 20-30 customers on a good day and around 10 on a bad day. His customers are mostly locals. He is known for his colourful bangles which come in all sizes.

OUR EXPERIENCE TALKING TO HIM

We talked to him as customers who were new to Bangalore. He very ready to share his story and even gave us a tip on how to learn the local language as fast as he did. His friendly nature and his ability to judge what will sell is probably the reason why his business works.





Tuesday, July 7, 2009

Earn for a living

Can we earn for ourselves with barely anytime in hand if we need to? The first two days we were given the task of going and earning a minimum of Rs.100 on our own without using any contacts. My group: Gauri, Meher, Rajasee, Vasundhra, Shubhangi, Varshita and me. The ideas we came up with, after a session of brain storming are:

-> paper bags
-> decorating matches
-> making doll out of plastic balls and chocolate wrappers
-> making trinklets and chappal art
-> decorating cheap pens, etc.
-> letting children paint our faces
-> performing a rhythm piece using claps and the harmonica
-> dressing up as a mime artist
-> telling a very interesting story and asking for money at different stages
-> selling self-written stories, etc.
-> gambling
-> selling fake pirated DVDs
-> betting that people couldn't make me laugh in two minutes
-> betting that we could make them laugh in a minute, etc.
-> giving people a back massage
-> walking their dogs
-> taking care of their children while they shop
-> applying mehendi or alta
-> translating for tourists
-> keeping a secret or giving people advice
-> braiding hair and giving manicures



I decided to make clips out of old rakhis, this kept my cost to almost nothing and also some stick ons for slippers out of old cellophane and some wire, i sold each clip for Rs.10 and the stick ons for Rs.20 a pair outside Mount Carmel College with Vasundhrawho had made bling cards. We managed to sell the clips and the cards and earned a total of Rs. 260 between us. None of the slipper stick ons sold even though they were cheap probably because this was a whole new concept and people hadn't seen it before. I made a sample and wore it and went to show it to them, people admired it but no one seemed to want to buy something new. I had actually expected the slipper stick ons to sell more than the clips because people generally want something new and different and these stick ons would transform their slippers from any run of the mill slippers to their own unique pair. But people don't seem to be adventurous they want to stick to what is very common. The clips were a little different from what is available in the market as they are made out of old rakhis so that's probably also what caught peoples eye.


When we approached the people we would call ourselves street artists and this would catch their attention and they would stop to listen to what we had to say, some would curiously ask us which college we were from or what cause are we working for and they would be taken aback when we would say no to both. In the afternoon some policeman was walking up and down the college gate area making sure no one parks their car there then there was a minute when we got scared about him shooing us away but to our luck he did no such thing, rather he dint even bother trying to find out what we were doing there. It definitely wasn't easy making the Rs.100 is such a short time. It took a lot of hard work and convincing people to buy. On the whole i learnt how difficult it is to earn some fast money, I also learnt from the mistakes we made.